Companies don't make decisions. People do.
I’m Judy Fossen, B2B writer and principal at Lumen Communications. Experienced copywriters like me understand what appeals to people and why. We’re able to identify your target customer profiles, recognize their needs and challenges, and engage them in language they know and trust.
The content I write incorporates more than 20 years of marketing, advertising and sales expertise, and comes with recommendations that help you assess, plan and reach your marketing goals.
A few highlights:
"National Business Furniture has relied on Judy for our catalog copywriting needs since 2010. She's easy to work with, endlessly creative—how many ways can you describe a black-mesh chair—and attentive to details. She provides the content we need, the first time."
—Heather Ancarrow, Creative Director
— Name, Title